Last updated: 17 July 2026

1. Introduction

This Cookie Policy explains how Morialo LTD (“Morialo,” “we,” “us” or “our”) uses cookies and similar technologies when you visit our website.

It explains:

  • What cookies are;
  • The types of cookies we use;
  • Why we use them;
  • The third parties that may place cookies;
  • How long cookies may remain on your device; and
  • How you can manage or withdraw your consent.

This Cookie Policy should be read together with our Privacy Policy.

2. Who we are

This website is operated by:

Morialo LTD
Registered in: England and Wales

Registered office:
128 City Road
London
EC1V 2NX
United Kingdom

Email: contact@morialo.com

For the purposes of applicable data-protection law, Morialo LTD is responsible for deciding how personal information collected through our website is used, except where another organisation acts as an independent controller.

3. What are cookies?

Cookies are small text files stored on your computer, smartphone, tablet or other device when you visit a website.

Cookies allow websites to recognise a device and remember information about a visitor’s actions or preferences.

Cookies can be used to:

  • Keep products in your shopping cart;
  • Remember your language, currency or region;
  • Keep the website secure;
  • Enable checkout and payment functions;
  • Understand how visitors use the website;
  • Measure website and advertising performance; and
  • Personalise content or advertisements where consent has been given.

We may also use similar technologies, including pixels, tags, local storage, software development kits and other device identifiers. References to “cookies” in this policy include these similar technologies where appropriate.

4. Session and persistent cookies

We may use both session and persistent cookies.

Session cookies

Session cookies are temporary. They are normally deleted when you close your browser.

They may be used to maintain your shopping session, remember products in your cart and support website security.

Persistent cookies

Persistent cookies remain on your device after you close your browser until they expire or you delete them.

They may be used to remember your preferences, recognise returning visitors, perform analytics or support advertising, depending on your consent choices.

The duration of a persistent cookie depends on its purpose and the provider that places it.

5. Types of cookies we use

5.1 Strictly necessary cookies

Strictly necessary cookies are required for the website to operate and provide services you specifically request.

They may be used to:

  • Keep products in your shopping cart;
  • Enable checkout;
  • Process and secure payments;
  • Prevent fraud and misuse;
  • Maintain website security;
  • Balance website traffic;
  • Remember your cookie-consent choices;
  • Enable account login; and
  • Provide other essential website functions.

Because these cookies are necessary to provide the website and services you request, they cannot normally be disabled through our cookie-consent tool.

You can configure your browser to block them, but parts of the website may no longer function properly.

5.2 Functional and preference cookies

Functional cookies allow the website to remember choices you make and provide enhanced features.

They may remember:

  • Your language;
  • Your selected currency;
  • Your country or region;
  • Your display preferences;
  • Products you recently viewed; and
  • Other website customisations.

Where required by applicable law, we will only use non-essential functional cookies after receiving your consent.

If you reject these cookies, some optional features may not work as expected.

5.3 Analytics and performance cookies

Analytics cookies help us understand how visitors interact with our website.

They may collect information such as:

  • Pages visited;
  • Time spent on a page;
  • Links or buttons selected;
  • The website or advertisement that referred you to us;
  • Browser and device type;
  • Approximate geographic location;
  • Website errors; and
  • General shopping and checkout behaviour.

We use this information to evaluate website performance, understand customer interests and improve the shopping experience.

Where consent is legally required, analytics cookies will not be activated unless you accept them.

Analytics information may be collected by Shopify or another analytics provider we have enabled, such as Google Analytics.

5.4 Advertising and targeting cookies

Advertising cookies may be used to:

  • Measure advertising campaigns;
  • Limit how frequently an advertisement is displayed;
  • Understand whether an advertisement resulted in a visit or purchase;
  • Build audiences based on website activity;
  • Show advertisements that may be more relevant to visitors; and
  • Measure activity across websites or devices where legally permitted.

These cookies may be placed by us or by advertising partners such as Meta, Google, TikTok or other platforms, but only where we use those services.

Where consent is required, advertising and targeting cookies will not be activated unless you accept them.

Rejecting these cookies does not necessarily mean that you will see fewer advertisements. It may mean the advertisements are less relevant to your interests.

6. First-party and third-party cookies

First-party cookies

First-party cookies are placed directly by our website. They may support shopping-cart functionality, checkout, security, website preferences and analytics.

Third-party cookies

Third-party cookies are placed by organisations other than Morialo.

Third parties that may place or access cookies through our website include:

  • Shopify, which hosts and operates our ecommerce website;
  • Payment providers, which support payment processing, fraud prevention and transaction security;
  • Analytics providers, where we use tools to understand website performance;
  • Advertising platforms, where we run or measure advertising campaigns;
  • Social-media platforms, where we include social-media features or advertising pixels;
  • Customer-support providers, where we provide chat or messaging functions; and
  • Shopify applications, where we install apps that require cookies or similar technologies.

These organisations may process information according to their own privacy and cookie policies.

We do not control third-party cookies after they have been placed by an independent third party. You should consult the relevant provider’s policy for more information.

7. Shopify

Our online store is hosted by Shopify.

Shopify may use cookies and similar technologies to:

  • Provide and secure the storefront;
  • Operate the shopping cart and checkout;
  • Process transactions;
  • Prevent fraud;
  • Remember privacy preferences;
  • Provide analytics; and
  • Support advertising or personalisation features where enabled and consented to.

More information is available in the Shopify Cookie Policy and Shopify Consumer Privacy Policy.

8. Payment-related cookies

When you proceed to checkout, our payment providers may use strictly necessary cookies and similar technologies to:

  • Secure the payment process;
  • Authenticate transactions;
  • Prevent fraud;
  • Protect payment information; and
  • Comply with legal and regulatory obligations.

These technologies are generally necessary to provide the payment service requested by the customer.

Payment providers may process information as independent controllers under their own privacy policies.

9. Specific cookies and retention periods

The exact cookies used by our website may change when:

  • Shopify updates its services;
  • We install or remove an application;
  • We enable or disable an analytics tool;
  • We begin or stop an advertising campaign; or
  • A third-party provider changes its technology.

You can view the current cookie categories and available choices by opening the Cookie Preferences tool on our website.

Cookie retention periods vary. Some cookies expire when you close your browser, while others may remain for a defined period unless you delete them earlier.

We periodically review the cookies and similar technologies used by our website.

10. Your consent

When you first visit our website from a region where consent is required, we display a cookie banner that allows you to:

  • Accept optional cookies;
  • Reject optional cookies; or
  • Manage individual cookie categories.

Strictly necessary cookies may be placed without consent because they are required to operate the website or provide a service you request.

We will not intentionally activate non-essential analytics, functional or advertising cookies before receiving your consent where the law requires consent.

Your choice will be stored for a limited period so we can remember your preferences.

11. Changing or withdrawing consent

You may change or withdraw your cookie consent at any time.

To do this, select the Cookie Preferences link in the footer or privacy section of our website and update your choices.

Withdrawing consent does not affect the lawfulness of processing that occurred before consent was withdrawn.

After withdrawing consent, some previously stored cookies may remain on your device until they expire or are deleted. You can remove them through your browser settings.

12. Managing cookies through your browser

Most browsers allow you to:

  • View stored cookies;
  • Delete individual cookies;
  • Delete all cookies;
  • Block cookies from specific websites;
  • Block third-party cookies;
  • Block all cookies; or
  • Receive a warning before a cookie is stored.

Instructions vary depending on the browser and device. Check your browser’s help or privacy settings for more information.

Blocking all cookies may prevent parts of our website from functioning properly. For example, products may not remain in your cart, and checkout or account features may not work.

13. Global Privacy Control and Do Not Track

Some browsers and extensions provide privacy signals, such as Global Privacy Control or Do Not Track.

Where applicable law requires us to recognise a supported privacy signal, we will make reasonable efforts to honour it.

Because there is not a single universally adopted standard for all browser privacy signals, some signals may not automatically change how every third-party service operates.

You can always manage your choices through our Cookie Preferences tool and your browser settings.

14. International data transfers

Some cookie providers may process information in countries outside the United Kingdom or the country where you live.

Where required, we or our providers use appropriate safeguards for international transfers of personal information.

For more information about international transfers and how we protect personal information, please read our Privacy Policy.

15. Children’s privacy

Our website and products are not directed at children who are legally unable to provide valid consent to the use of their personal information.

We do not knowingly use advertising cookies to profile children.

If you believe that a child has provided personal information through our website without appropriate authorisation, contact us at contact@morialo.com.

16. Changes to this Cookie Policy

We may update this Cookie Policy when:

  • Our use of cookies changes;
  • We add or remove website tools;
  • A service provider changes;
  • Our business practices change; or
  • Legal or regulatory requirements change.

The revised policy will be published on this page with an updated “Last updated” date.

Material changes may also be communicated through the website or cookie banner where appropriate.

17. Contact us

If you have questions about this Cookie Policy or how we use cookies, contact:

Morialo LTD
Email: contact@morialo.com

Registered office:
128 City Road
London
EC1V 2NX
United Kingdom

Please note that this address is our registered office and is not a customer return address.